Press releases

Premiere of hard-hitting NHS drama targeting teenagers

NHS Nottingham City Clinical Commissioning Group (CCG) has commissioned a ground-breaking film aimed at helping young people understand the local NHS and the importance of using it wisely. The ten minute drama will be premiered at the CCG’s Annual General Meeting which will be held from 1.30pm at The New Art Exchange, Gregory Boulevard, Hyson Green on Wednesday 24 September. Patients, public and partners are invited to attend. 

The innovative film stars teenagers from Nottingham’s hot bed of local talent, The Television Workshop, and will be shown in secondary schools across the City from October.

The action focuses around a group of characters who all come into contact with NHS services during the course of one day. The film, which is supported by a specially-designed interactive lesson plan which will be delivered to 12 and 13 year-olds, shows the consequences of the choices people make when deciding whether the health care they need is not urgent, urgent or an emergency.

The NHS spends approximately £100m on providing urgent and emergency health services in Nottingham each year, including out of hours services, ambulance call-outs and Emergency Department care at the Queen’s Medical Centre.

Maria Principe, Director of Primary Care Development and Service Integration at NHS Nottingham City CCG, said: “We want people to change their behaviour when it comes to using the NHS so that they choose the right service, first time. But people need good information to make good choices. We wanted something full of impact to reach the next generation of service users so they understand the options available and the consequences of the choices they make, for themselves and others. We hope this drama will capture their imagination and encourage them to ask themselves what they would do in the same situation as the characters featured.”

Clincal commissioning groups (CCGs) replaced primary care trusts as the statutory NHS organisations responsible for planning and buying health services for the local population in April 2013. NHS Nottingham City CCG’s Annual General Meeting on 24 September will be its first AGM since the CCG was established. The meeting will include a look at the CCG’s achievements over its first 12 months, formal presentation of the Annual Accounts and the film premiere. If you would like to come along please register your attendance with This email address is being protected from spambots. You need JavaScript enabled to view it. or call 0115 883 9447. Copies of the CCG’s Annual Report and Accounts will be available at the meeting and can also be found on the CCG’s website at

Published: 4 September 2014